bloomshine media
BRAND GUIDE | WEBSITE | COLLATERALS
When Bloomshine Media partnered with Westward Studio, the challenge was transforming their vibrant energy into a cohesive brand strategy. The project required developing a comprehensive brand identity and digital presence that could effectively communicate their services while capturing their journey from concept to established media company. Through strategic design and digital implementation, we created a unified brand presence that authentically represents Bloomshine's positive impact and professional expertise.
Approach
Rather than starting from scratch, I built upon Westward Studio's brand strategy to create digital touchpoints that would resonate with Bloomshine's target audience. The priority was developing assets that could immediately impact their business growth while establishing a strong online presence in the competitive media landscape.
ROLE: Brand Guide Designer, Web Designer, Web Developer, Graphic Designer for Collaterals.
Brand Guidelines
I translated Westward Studio's brand concepts into practical design layouts and application systems. My focus was on creating templates and guidelines that the Bloomshine team could easily implement across their communications, ensuring their brand remained recognizable and professional as they scaled their operations.
Website Design
The website design was developed in Figma with a focus on user experience and conversion optimization, then developed on Squarespace for ease of content management. The final product effectively showcases Bloomshine's services while telling their brand story through intuitive navigation and strategic content placement.
Social Media Graphics
Each graphic was designed to reinforce brand recognition and drive engagement, supporting their overall digital marketing objectives and business growth.
